One effective press release is worth ten paid adverts!

By "effective", we mean a press release that gets noticed, and gets into print in the journals and newspapers that you need on your list. ResponseControl PR are experts in getting controlled response to your press releases and articles. Our senior PR staff came from the editorial side of the business, so we know what editors and journalists need, and we know how to give them what they want.

We work in true partnership with you to formulate press releases and articles that get noticed, and get into print. We have many contacts in the press from years of experience, and working alongside them to provide stories. In fact, we are often approached by the press for information and press releases on subjects that they know are of interest to us.

It's a matter of combining targeted writing style and information.

• It's about wide distribution to personal contacts in the press.
• It's about cutting the blurb and writing the story.
• It's about knowing who needs what.
• It's about experience and writing skill.

Not every PR company has the expertise or experience to do
effective press releases and articles. That's why so many of them
come to ResponseControl to do the work for them.